WELCOME

If you believe that your organization’s reputation and the value of your brand are some of your most important drivers of success – then you came to the right place.

Organizations that are driven by a unique purpose and act with integrity win the trust and affection of their stakeholders – from employees, customers and shareholders to policy-makers, media and society at large. We call that having strong Character, and staying true to it over time leads to tangible and intangible value.

This is what we help our clients do.

Identify and articulate a socially-relevant purpose for the organization - a core ideology that reflects the meeting point between the organization’s DNA and the needs of the world around it
Identify, prioritize and mitigate potential risks to your company’s reputation through monitoring preceptions and building the company’s readiness
Monitor your company’s and competitors’ Brand and Reputation, and keep track of stakeholder expectations and perceptions towards your business and your industry
Develop programs and mechanisms to shape the company’s culture in line with its strategy, and encourage behavior that lives up to its promise and purpose
Prioritize stakeholder groups based on their importance and relevance to the compay’s performance and reputation – and develop clear and consistent engagement plans
Define your company’s ”manifesto” – in the form of vision, mission and values, or in another form that suits your company – but most importantly, in a way that is compelling, differentiated and relevant to all stakeholders

SELECTED CASE STUDIES

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We would like to tell you more about our activities and what companies get from working with us

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