Despite the fact that the FMCG and Retail industries have been seriously challenged by delays in the supply chain and increases in the cost of goods, both industries have maintained a high level of trust and affinity among their stakeholders in 2022.
However, this does not mean that the road forward will be easy – increasing expectations of younger generations around corporate activism, innovation, and diversity and inclusion are of strategic importance for companies when building their corporate reputation for the years to come.
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