Understand in real time all the people who matter to your organization, so you can make better decisions about your brand, reputation, and business.
Trusted by leading global brands across 30+ markets
Most companies rely on incomplete signals. Social listening that catches the loudest voices, not the right ones. One-off reports that age poorly. Limited samples that miss what matters.
Caliber reaches all the stakeholders who determine your success — customers, employees, investors, talent, opinion leaders, and more — and captures what they actually think through continuous, structured research.
Our stakeholder intelligence platform transforms their voices into strategic insights that reduce risk, accelerate growth, and improve your decision-making across every critical business function.
Together, these capabilities make Caliber the world’s most powerful stakeholder intelligence platform.
Backed by a decade of continuous data collection and proprietary benchmarking, our database is one of the world’s largest sources of stakeholder intelligence and reputation-related insight.
Our stakeholder intelligence platform links perception data directly to business performance indicators.
Track perceptions across customers, employees, investors, talent, and more in one unified view
Transform raw stakeholder data into strategic advice and recommendations your leadership team can act on
Understand what drives stakeholders to buy, invest, join, or leave — before they make their decision
Connect stakeholder sentiment directly to revenue growth, risk reduction, and retention metrics
Spot opportunities and threats in real time, not after they’ve already affected your business
Customized dashboards and survey questions aligned with your priorities
Join the organisations already using Caliber to gather business-critical stakeholder intelligence.
“Having access to real-time stakeholder perceptions is something that every company needs to inform their decision-making. Caliber’s user-friendly platform provides insights for Comms teams that want to understand the immediate and long-term impact of their efforts on perceptions of their company and is a helpful tool in shaping comms strategy as well.”
“With Caliber’s Real Time Tracker (RTT), you always know the vitality of your corporate brand. It offers a user-friendly interface and proves to be a cost-effective solution. The Caliber team demonstrates a proactive approach, delivering benchmark reports and industry best practices. It is always a pleasure to collaborate with the talented professionals at Caliber.”
“When you have access to day-to-day knowledge of your image, you don't have to guess. Through the Caliber tracking, we get ideas of how to work towards improving our image... and the user interface is very easy, making it a tool many can benefit from...’’
"With Caliber we now know all the time – not just in Group Comms but senior management and other relevant colleagues – how different events influence our reputation. We can analyze and learn how to do things differently. It’s a huge gain for the company."
“It's obvious that the insights you get from this tool can be used for proactive communication, for instance when we communicate about topics like food waste, youth unemployment, or gender balance. I really could see in this tool that it benefited us reputationally when we did so. I therefore regularly share Caliber data with HR, sales, our commercial team and others - it helps us improve our reputation in order to attract talent and increase sales.’’
“The quality of the corporate communication at Demant has increased and we’ve continuously gotten more and more professional… The Caliber tracker is useful for planning communication ahead, deciding what topics are most important for us as a company, and in times of crisis it’s a really useful background and backbone for decision-making.“
“Without a doubt, the Caliber dashboard has made our work more agile, proactive, and effective – with the impact of comms being properly measured, leading to real action that builds long-term reputation.”
“Caliber has allowed us to have a holistic and consolidated view of our commercial performance, bringing the important element of a continuous stakeholder sentiment into our integrated dashboard. The Caliber real-time tracker platform, coupled with the company’s analysts and strategists, has added significant value to ROCKWOOL in better understanding the impact of our activities, assessing our reputation, and taking informed action to maximize our stakeholders’ loyalty, preference, and advocacy.”
“Caliber’s real-time tracker is very easy to use, and the transparent pricing model makes budget-planning easy. Moreover, the team’s reputation expertise – and their flexibility in customizing the set-up, reacting to feedback and addressing any questions that come up – have proven invaluable in achieving an actionable, agile and effective reputation monitoring set-up for Siemens Healthineers.”
"Caliber's customized questions tailored to E.ON gave us a clear picture of how we are perceived by different stakeholder groups in the market. We also gained a better understanding on the competitive context and how certain initiatives influence the perception of the public."
“The Caliber Real-Time Tracker is a necessary tool for any company with the ambition of using comms strategically and proactively. In an ever-changing world, the comms function needs broad, ongoing perception data to be able to seize opportunities and handle crises –and basically to understand the impact and value of what we do.”
“The RTT enables us to measure Henkel’s reputation and impact of our communication in real-time and benchmarked against competitors to ultimately strengthen and protect our corporate brand and reputation.”
Today, stakeholders expect transparency, speed, and accountability in real time. Caliber meets that moment with an agile, customizable, and always-on platform that tracks trust continuously across audiences. The age of static benchmarking is over — it’s time for dynamic, multi-stakeholder intelligence that moves as fast as your reputation.
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Trusted by leading global brands across 30+ markets
Stakeholder intelligence is the continuous understanding of how people who matter to your business — customers, employees, investors, regulators, and the public — think and feel about your company. It turns real-time perception data into actionable insight, helping leaders build trust, manage reputation, and make better decisions grounded in stakeholder reality.
Stakeholder intelligence turns perception data into strategic insight. It helps leaders see how different groups view the company, which issues matter most, and where trust is at risk. With real-time intelligence from Caliber, businesses can make informed decisions that strengthen relationships and reputation simultaneously.
Start by measuring it. Caliber quantifies trust through validated indicators such as integrity, leadership, and inspiration — showing you what’s working, what’s not, and how trust is shifting over time.
Be transparent, consistent, and relevant. Tailor messages to each stakeholder group’s priorities and use data to guide your approach. Caliber’s stakeholder intelligence platform helps identify which topics and touchpoints resonate most — so your communication builds understanding, not noise.
To earn buy-in, align your actions with stakeholder expectations and show clear evidence of impact. Share transparent data, listen actively, and follow through. Caliber provides the insights to understand what stakeholders care about and how to demonstrate credibility over time.
Listen to "Always On" with Shahar Silbershatz
