Foolish games
As tempting as it is to have some brand-related fun on April Fool’s Day, discover why a damaged corporate reputation is no laughing matter.
Russian for the exit
What do people think of companies that are still doing business in Russia — and why ought that concern anyone responsible for corporate brand or communications?
Do women want to work for the world’s top companies as much as men?
Do women want to work for the world’s top companies as much as men? We sought to answer this question to honor the theme of International Women’s Day this year — Inspire Inclusion.
Telecoms Global Reputation Report 2024
Our latest report shines a light on the Telecoms sector — and shows the current reputation of its biggest companies.
Reputation Roulette
Do people really know — or care — which companies are still doing business in Russia? Discover in our latest perception brief.
Why the world’s smartest companies track their reputation in real-time
Discover why companies that track their reputation in real-time are better positioned for long-term growth and resilience.
Brand and Deliver
Find out what ordinary Americans believe are the most important issues for companies to address in 2024.
A tale of two reputations
Our latest energy sector reputation report provides a snapshot of an entire industry – but it also includes rankings of the industry’s best-known companies.
What’s In a Name?
Learn more about Caliber’s logo and how it symbolises the integration of “brand” and “reputation,” emphasising the need for a unified approach to brand and reputation management in modern business.
Taking the Mickey
The Walt Disney Company is a century old – but are perceptions of its reputation also worth celebrating?